+67% tour requests for a senior living community
The community needed to build trust with adult children researching care options.
- Industry and place
- Senior living, Arizona
- Scope
- Website redesign, local SEO, UX strategy, content writing.
- Timeframe
- 11 weeks.
- Services
- Web design, SEO
The situation
The old site was slow, hard to navigate, and did not clearly explain amenities, care levels, or availability.
What we did
We redesigned the website, improved care-level pages, added virtual tour sections, clarified calls to action, optimized local SEO, and created content for senior living decision-makers.
What changed
- +67% tour requests
- +129% organic traffic
- +95% care-level page engagement
- +48% mobile inquiries
Real client projects, anonymized. Client names and identifying details are left out.
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