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Interior design · Charleston, South Carolina

+119% organic traffic and better-fit clients for a high-end interior designer

The number that matters: +119% organic traffic.

Scope
Brand-aligned website redesign, portfolio restructuring, SEO copy, image optimization.
Timeframe
6 weeks.
Services
Web Design

The problem

Where they started.

The portfolio was beautiful, but the website did not do it justice. Images were oversized, the site was slow, and the inquiry form was buried. They were attracting small project requests rather than full-home design clients.

What we did

The work, specifically.

We redesigned the site around their best work, refined the messaging, created service pages for full-service design and renovation support, improved image performance, and optimized the site for luxury design searches.

Results

What changed.

  • +119% organic traffic
  • +73% portfolio page engagement
  • +42% average project inquiry value (estimated)
  • 90 days to a clear shift in inquiry quality

In their words

What the client said.

“The new site feels like us. It filters the right people in before they ever contact us.”

— Principal designer, Charleston studio

This case study is an anonymized composite of real client work. The numbers are the client’s; the name is not.

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