HVAC · Southeast U.S.
+214% organic traffic in 6 months for a multi-location HVAC company
The number that matters: +214% organic traffic.
- Scope
- Website redesign, local SEO, content strategy, GBP optimization, citation cleanup.
- Timeframe
- Initial build: 8 weeks. SEO campaign: 6 months.
- Services
- Web Design, SEO
The problem
Where they started.
They had been relying almost entirely on referrals and paid leads. The website looked outdated, loaded slowly, and barely ranked outside of the brand name. Most service pages were thin, and Google Business Profiles were inconsistent across locations.
What we did
The work, specifically.
We rebuilt the website from scratch, created location-specific service pages, rewrote all HVAC content, optimized technical SEO, cleaned up local listings, and launched a six-month local SEO campaign focused on service-area visibility.
Results
What changed.
- +214% organic traffic in 6 months
- +168% qualified form submissions
- +91% Google Business Profile calls
- 18 priority keywords in top-3 map results
In their words
What the client said.
“We finally stopped feeling invisible online. The website looks like a real company now, and the phone started ringing from areas we had never ranked in before.”
This case study is an anonymized composite of real client work. The numbers are the client’s; the name is not.
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