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Healthcare · Colorado

+79% appointment requests for an orthopedic clinic

The number that matters: +79% appointment requests.

Scope
Healthcare website redesign, technical SEO, provider content, local SEO.
Timeframe
14 weeks.
Services
Web Design, SEO

The problem

Where they started.

The clinic had several specialist physicians but no strong organic visibility for procedures. The site was difficult to navigate, and patients had trouble finding the right provider or treatment information.

What we did

The work, specifically.

We rebuilt the website structure, created provider pages, procedure pages, condition pages, appointment CTAs, and implemented healthcare-focused schema and local SEO improvements.

Results

What changed.

  • +167% organic traffic
  • +79% appointment requests
  • +231% procedure page traffic
  • 16 procedure-related searches on page one

In their words

What the client said.

“Patients are arriving better informed, and the site is finally supporting the front desk.”

— Practice administrator, orthopedic clinic

This case study is an anonymized composite of real client work. The numbers are the client’s; the name is not.

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