+58% showroom direction requests for a flooring retailer

Flooring showroom · Florida · Web Design + SEO. Client identity withheld at their request; the numbers are real.

The Problem

Where they started.

The retailer had a strong showroom but poor online visibility. The site did not properly showcase hardwood, vinyl, tile, carpet, or installation services, and local competitors were dominating Google.

What We Did

The work, specifically.

We rebuilt the website, created product category and installation pages, optimized local search, improved showroom CTAs, and added project inspiration content.

Scope: Website redesign, local SEO, product category pages, content strategy.
Timeframe: 8 weeks.

Results

What changed.

+172%organic traffic
+58%showroom direction requests
+71%installation inquiries
+207%category page traffic
In Their Words

“The website now gets people into the showroom with a much clearer idea of what they want.”

— Owner, Florida flooring showroom

Services Used

Web Design · SEO · All case studies

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