Specialty coffee e-commerce · Pacific Northwest
+69% online revenue for a specialty coffee roaster
The number that matters: +69% online revenue.
The problem
Where they started.
The roaster had loyal local customers but struggled online. The Shopify store had weak product pages, poor subscription flow, and almost no SEO presence outside branded searches.
What we did
The work, specifically.
We improved Shopify product pages, simplified subscriptions, created collection pages, wrote SEO content around roast types and brew methods, and improved email capture.
Results
What changed.
- +69% online revenue
- +43% subscription signups
- +122% organic traffic
- +31% product page conversion rate
In their words
What the client said.
“The store finally feels as thoughtful as the coffee.”
This case study is an anonymized composite of real client work. The numbers are the client’s; the name is not.
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