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Real Estate SEO Services in Madison, WI

real estate professionals in Madison often underestimate the local search opportunity. With 1298+ people searching for real estate services each month, ranking well means a steady stream of qualified leads.

Our SEO strategies for real estate professionals target the specific terms Madison clients search for—"real estate Madison," "Madison realtor," and neighborhood-specific searches in Downtown, Madison Tech Park, Midtown. Real estate professionals work closely with attorneys for closings and recommend home service providers.

Get a Free Consultation See What's Included

Local Keyword Targeting

Optimized for 1298+ monthly searches including "real estate Madison" and neighborhood-specific terms.

Google Business Profile

Complete GBP optimization to dominate the local map pack. Average improvement: 14 positions.

Industry-Specific Content

IDX property search integration, neighborhood guides and pages, and content addressing buyers, sellers, and investors.

Review Management

Generate and showcase reviews from Madison clients. Our clients average 86% more profile calls.

Why Madison Real Estate Professionals Need Specialized SEO

Real Estate Professionals in Madison face unique challenges that generic SEO solutions can't address. IDX/MLS integration requirements requires specialized knowledge. Hyperlocal neighborhood targeting demands careful attention to detail. And Competing with Zillow and Redfin means you need a partner who understands your industry.

We've worked with real estate across Wisconsin, building SEO strategies that address these exact challenges while driving measurable results. Our Madison real estate clients see increased leads, better conversion rates, and stronger online presence within 90 days.

What's Included in Our Real Estate Professionals SEO

  • Comprehensive SEO audit for real estate professionals
  • Local keyword research targeting 1298+ monthly searches in Madison
  • On-page optimization for idx property search integration
  • RealEstateAgent schema markup implementation
  • Google Business Profile optimization
  • Local citation building across 72+ directories
  • Content strategy for real estate, realtor, homes for sale keywords
  • Review generation and management
  • Monthly ranking and traffic reports
  • Competitor analysis against 76 Madison competitors

Our Real Estate Professionals SEO Process

  1. Market Audit: Analyze 76 Madison real estate competitors, keyword landscape, and current rankings.
  2. Technical Optimization: Fix site speed, mobile issues, schema markup, and crawlability for real estate sites.
  3. Content Strategy: Create idx property search integration, location pages, and real estate-focused content.
  4. Local SEO Execution: GBP optimization, citation building, and review generation for Madison visibility.
  5. Monitoring & Reporting: Track rankings, traffic, and conversions with monthly reports and strategy adjustments.

Recent Madison Real Estate Professionals Wins

From Page 3 to Position 1

Madison Real went from invisible to dominant for "real estate Madison" in 66 days. Organic traffic increased 91%, generating 25 new client calls monthly.

Downtown Market Domination

Built hyperlocal content strategy targeting Downtown and Madison Tech Park. Now ranking top 3 for 15 neighborhood-specific keywords.

Google Business Profile Overhaul

Optimized GBP and generated 30 new reviews in 90 days. Map pack visibility improved 14 positions, driving 86% more profile calls.

What Madison Real estate Say

Portrait of Megan Clark
"We used to be invisible on Google. Now we're getting 4+ leads per month from organic search alone."
Megan Clark Owner, Clark Real Estate
Portrait of Kimberly Hall
"From technical fixes to local citations, Vorgestern covered every base. We're now outranking competitors who've been established for years."
Kimberly Hall Owner, Hall Real Estate
Portrait of Katherine Scott
"We used to be invisible on Google. Now we're getting 7+ leads per month from organic search alone."

Get SEO for Your Madison Real Practice

Tell us about your real estate practice and goals. We'll respond with a tailored strategy within one business day.

What Happens Next?

  1. Discovery Call: 15-minute call to understand your real estate practice and goals.
  2. Custom Proposal: Detailed plan with deliverables, timeline, and investment.
  3. Kick-Off: Start within 7 days of approval.

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