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CPA & Accountant SEO in Houston, TX

In a major market like Houston, generic SEO won't cut it. cpa & accounting firms face unique challenges—seasonal traffic spikes (tax season)—that require specialized strategies to rank above competitors.

Our SEO strategies for cpa & accounting firms target the specific terms Houston clients search for—"accountant Houston," "Houston CPA," and neighborhood-specific searches in Midtown, Montrose, The Heights. Accountants frequently refer clients to attorneys and work with insurance professionals on planning.

Get a Free Consultation See What's Included

Local Keyword Targeting

Optimized for 4097+ monthly searches including "accountant Houston" and neighborhood-specific terms.

Google Business Profile

Complete GBP optimization to dominate the local map pack. Average improvement: 17 positions.

Industry-Specific Content

Service pages (tax, audit, bookkeeping), secure client portal, and content addressing small business owners and families.

Review Management

Generate and showcase reviews from Houston clients. Our clients average 109% more profile calls.

Why Houston CPA & Accounting Firms Need Specialized SEO

CPA & Accounting Firms in Houston face unique challenges that generic SEO solutions can't address. Seasonal traffic spikes (tax season) requires specialized knowledge. Secure document portal needs demands careful attention to detail. And Differentiating from TurboTax/H&R Block means you need a partner who understands your industry.

We've worked with accountants across Texas, building SEO strategies that address these exact challenges while driving measurable results. Our Houston accountants clients see increased leads, better conversion rates, and stronger online presence within 90 days.

What's Included in Our CPA & Accounting Firms SEO

  • Comprehensive SEO audit for cpa & accounting firms
  • Local keyword research targeting 4097+ monthly searches in Houston
  • On-page optimization for service pages (tax, audit, bookkeeping)
  • AccountingService schema markup implementation
  • Google Business Profile optimization
  • Local citation building across 183+ directories
  • Content strategy for accountant, CPA, tax preparation keywords
  • Review generation and management
  • Monthly ranking and traffic reports
  • Competitor analysis against 149 Houston competitors

Our CPA & Accounting Firms SEO Process

  1. Market Audit: Analyze 149 Houston accountants competitors, keyword landscape, and current rankings.
  2. Technical Optimization: Fix site speed, mobile issues, schema markup, and crawlability for accountants sites.
  3. Content Strategy: Create service pages (tax, audit, bookkeeping), location pages, and accountant-focused content.
  4. Local SEO Execution: GBP optimization, citation building, and review generation for Houston visibility.
  5. Monitoring & Reporting: Track rankings, traffic, and conversions with monthly reports and strategy adjustments.

Recent Houston CPA & Accounting Firms Wins

From Page 3 to Position 1

Houston CPA went from invisible to dominant for "accountant Houston" in 114 days. Organic traffic increased 64%, generating 49 new client calls monthly.

Midtown Market Domination

Built hyperlocal content strategy targeting Midtown and Montrose. Now ranking top 3 for 29 neighborhood-specific keywords.

Google Business Profile Overhaul

Optimized GBP and generated 59 new reviews in 90 days. Map pack visibility improved 17 positions, driving 109% more profile calls.

What Houston Accountants Say

Portrait of James Evans
"We went from page 3 to the top 10 results for our main keywords. Phone calls increased 57% in the first quarter."
James Evans Principal, Evans Tax Services
Portrait of Daniel Patel
"We went from page 3 to the top 6 results for our main keywords. Phone calls increased 48% in the first quarter."
Daniel Patel Principal, Patel Financial Services
Portrait of Andrew Stewart
"Our Google Business Profile went from 7 reviews to over 47 reviews. Direction requests tripled."

Get SEO for Your Houston CPA Practice

Tell us about your accountants practice and goals. We'll respond with a tailored strategy within one business day.

What Happens Next?

  1. Discovery Call: 15-minute call to understand your accountants practice and goals.
  2. Custom Proposal: Detailed plan with deliverables, timeline, and investment.
  3. Kick-Off: Start within 7 days of approval.

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