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Med Spa & Esthetician SEO in Portland, OR

In a major market like Portland, generic SEO won't cut it. med spas & estheticians face unique challenges—visual-heavy content requirements—that require specialized strategies to rank above competitors.

Our SEO strategies for med spas & estheticians target the specific terms Portland clients search for—"esthetician Portland," "Portland med spa," and neighborhood-specific searches in Downtown, Portland Tech Park, Midtown. Med spas build networks with cosmetic dentists and dermatologists for comprehensive care.

Get a Free Consultation See What's Included

Local Keyword Targeting

Optimized for 6492+ monthly searches including "esthetician Portland" and neighborhood-specific terms.

Google Business Profile

Complete GBP optimization to dominate the local map pack. Average improvement: 12 positions.

Industry-Specific Content

Service menus with pricing, before/after galleries, and content addressing clients focused on appearance and wellness.

Review Management

Generate and showcase reviews from Portland clients. Our clients average 84% more profile calls.

Why Portland Med Spas & Estheticians Need Specialized SEO

Med Spas & Estheticians in Portland face unique challenges that generic SEO solutions can't address. Visual-heavy content requirements requires specialized knowledge. Before/after consent and compliance demands careful attention to detail. And Seasonal service promotions means you need a partner who understands your industry.

We've worked with estheticians across Oregon, building SEO strategies that address these exact challenges while driving measurable results. Our Portland estheticians clients see increased leads, better conversion rates, and stronger online presence within 90 days.

What's Included in Our Med Spas & Estheticians SEO

  • Comprehensive SEO audit for med spas & estheticians
  • Local keyword research targeting 6492+ monthly searches in Portland
  • On-page optimization for service menus with pricing
  • HealthAndBeautyBusiness schema markup implementation
  • Google Business Profile optimization
  • Local citation building across 338+ directories
  • Content strategy for esthetician, med spa, skincare keywords
  • Review generation and management
  • Monthly ranking and traffic reports
  • Competitor analysis against 84 Portland competitors

Our Med Spas & Estheticians SEO Process

  1. Market Audit: Analyze 84 Portland estheticians competitors, keyword landscape, and current rankings.
  2. Technical Optimization: Fix site speed, mobile issues, schema markup, and crawlability for estheticians sites.
  3. Content Strategy: Create service menus with pricing, location pages, and esthetician-focused content.
  4. Local SEO Execution: GBP optimization, citation building, and review generation for Portland visibility.
  5. Monitoring & Reporting: Track rankings, traffic, and conversions with monthly reports and strategy adjustments.

Recent Portland Med Spas & Estheticians Wins

From Page 3 to Position 1

Portland Med went from invisible to dominant for "esthetician Portland" in 79 days. Organic traffic increased 59%, generating 28 new client calls monthly.

Downtown Market Domination

Built hyperlocal content strategy targeting Downtown and Portland Tech Park. Now ranking top 3 for 16 neighborhood-specific keywords.

Google Business Profile Overhaul

Optimized GBP and generated 33 new reviews in 90 days. Map pack visibility improved 12 positions, driving 84% more profile calls.

What Portland Estheticians Say

Portrait of Nicole Davis
"Our Google Business Profile went from 10 reviews to over 50 reviews. Direction requests tripled."
Nicole Davis Owner, Davis Skin Studio
Portrait of Amy Baker
"Our Google Business Profile went from 5 reviews to over 45 reviews. Direction requests tripled."
Amy Baker Lead Esthetician, Baker Skincare Studio
Portrait of John Torres
"Ranked on page 1 for 5+ keywords. Our competitors are wondering what happened."

Get SEO for Your Portland Med Practice

Tell us about your estheticians practice and goals. We'll respond with a tailored strategy within one business day.

What Happens Next?

  1. Discovery Call: 15-minute call to understand your estheticians practice and goals.
  2. Custom Proposal: Detailed plan with deliverables, timeline, and investment.
  3. Kick-Off: Start within 7 days of approval.

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